Interview on career growth and marketing in Russia in a leading Finnish newspaper on commerce, economy and industry. Western companies need a specific marketing strategy for the Russian market, as the income differences are large, and local companies are dominating in search engine and social media platforms. Also, there are no retailers covering the whole country.
Author Archives: Sam
Samuli Pesu’s Training Seminar on Social Media Recruitment in Russia 19th of June at Hotel Metropol, Moscow
Find the real high potential candidates on social media networks – the largest resource ready to be tapped, hear about success stories, tips and tricks how to use it to your advantage, presented by the leading social media specialists Phil Mogilev from Linkedin, Aleksey Pechenkin from Professionali.ru and Pavel Safroshkin from Vkontakte.
Samuli Pesu’s Interview at the Moscow Times on Social Media Recruitment in Russia
There is a lot of talk about using social media in professional recruitment, but some claim it’s all hype. Has anything really changed? If so, what and why?
Database CV collection is dying. Recruiters may boast of voluminous CV databases, but this method is becoming redundant. CVs in such databases get outdated fast and even the biggest recruitment firms can only cover a fraction of the market.
How to Discover Where the Demand for a Certain Product is the Highest in the World by Using Online Tools?
How many times have you wondered about setting up your own business or how to find out where the demand for a certain product is the highest in the world? I have quite a few times and some time ago I discovered how to do this.
Go Social Networking or Go Out of Business?
There are 11 countries in the world with more than 100 million people. In decreasing order, these countries are: China, India, United States, Indonesia, Brazil, Pakistan, Nigeria, Bangladesh, Russia, Japan and Mexico. The total population of these countries account for approximately 60% of the world’s population.
What are people in these countries doing online?
Recruiting in the 21st century. Social Networks are Today’s CV Databases for Headhunters
The times of collecting CVs in databases are over. The times of traditional formatting of CVs are also over. Most recruiters serve their clients with CVs that they accumulate in their databases from year to year. But the CVs in such a database will inevitably be outdated and even the biggest recruitment firms cannot cover but a small portion of the market with this method.
Welcome to Samuli’s Blog
Hello,
Welcome to read and comment my blog. My name is Samuli, I come from Finland and have created this Blog to share my ideas about life and digital marketing. Most importantly I am excited to interact with other Global citizens and exchange experiences.